BRAND: HDFC Life
BACKGROUND: HDFC Life is one of the preferred brands in Private Life Insurance category and having nationwide presence through approximately 300 branches. Beyond the traditional media of advertising, the brand is experienced extensively by consumers across these touch points through various communication and engagement vehicles.
TASK: HDFC Youngster Udaan Sales Aid Kit.
OBJECTIVE: This project is to design sales aid kit of HDFC Youngster Udaan plan for prospect customers. The Sales aid kit is to giving information about Youngster Udaan insurance plan and its benefit with Info graphical visual expression and engaging approach which is clearly depict core value – Joy & Simplicity.
