Identity Design
Dezso is a high-end jewelry line based in New York; vision of Sara Beltran's romance with beach life,
seashells and surf.
With an emphasis in color -fluorescents often present on her jewelry pieces and nude hues to represent
sand- I created a simple and sophisticated identity system that includes logo, web site design, stationary
and graphics representing Dezso's distinct perspective and applied it to both print and digital collateral.
Photos by Pate Eng