Century 21 tasked us with targeting consumers and agents with an anthemic campaign that inspires people to use an actual human, instead of the trendy websites and apps that have flooded the real estate market. The story was told to homebuyers and home sellers through broadcast and digital video. Broadcast focused on the 'why', and digital video takes a more intimate look at the 'who'.

TV

Digital Video

Print

Chief Creative Officer: Steve Red

Executive Creative Director: Steve O'Connell

Creative Director: Todd Taylor

Creative Director: Chris Plehal

Art Director: Justin Rentzel

Copywriter: Chris Plehal

Director: Anton Josef 

Producer: Arthur Gorson

Editor: Chip Schofield

Account Lead: Carla Mote

Account Executive: Bergen Foley