ENVIRONMENTAL GRAPHICS
DOS CAMINOS
W HOTEL, TIMES SQUARE NYC
Comprehensive environmental graphics project including neon, back-lit "drink rail" that acts as additional signage, entrance graphics and lobby signage, and menu box.
Broadway Façade showing neon, drink rail and interior mural.
DRINK RAIL
constructed out of laser-cut aluminum with custom lettering and border.
Back-lit and fitted with a fiery orange gel for visual impact.
Back-lit and fitted with a fiery orange gel for visual impact.
Closeups of the drink rail lettering.
MAIN ENTRYWAY SIGNAGE
Neon sign and menu box at the main entrance, and custom bronze logo in the lobby by an additional interior entrance.
"Coming Soon" signage on a window wrap during construction.
DOS CAMINOS, MEATPACKING NYC
Screen-printed barriers utilize a motif from a vintage gate within the restaurant. The repeating pattern is both effective and complementary to the surroundings of the Meatpacking District. A laser-cut and back-lit steel lightbox acts as the main focal point for the entrance into the restaurant.
STRIP HOUSE SPEAKEASY
Subtle signage for the speakeasy located next to Strip House on W 12th Street. Letters were individually cut out of aluminum, mounted to a metal panel with metallic striping. A laser-cut figure of a burlesque performer is perched on the edge of the sign.
BILL’S BAR & BURGER, Rockefeller Center NYC
A very involved project involving three separate areas within the building. I worked with the management company of the building to design appropriate graphics for a landmark Art Deco building, that were also in line with the brand. Exterior lettering is custom typography, cut from bronze. Windows have a graphic strip wrapping along the bottom edge to provide visual unity for this restaurant with a large street presence.
BILL’S BAR & BURGER, Meatpacking NYC
A neon window sign and a graphic strip that runs around all windows.
POSTCARD INN ON THE BEACH, St. Pete Beach, FL
Exterior signage was designed and installed to specification for the hotel entrance and adjoining restaurant. I designed final art for fabricators, schematics and presented renderings of all signage for approval and production.
