Knockout is a project realized for a graphic design course i'm attending in Padova. The goal was to realize a typographic poster starting from a font chosen by ourselves. As seen, I chose Knockout, a font designed by Hoefler&Co.

The idea is quite easy: representing a ring with two boxers: the looser sent "ko" and the winner standing up "ok".

The position of the "boxers" reminds to the famous picture of Muhammad Ali vs Sonny Liston, but from the opposite point of view; moreover, the big scale difference between "ok" and "ko" means figuratively that one is far stronger than the other.

The crowd is the only colored part of the poster, in contrast with the monochromatic ring and boxers.

Lastly, I've included the font name and author on top the ok, meaning that the looser has been sent Knockout by Hoefler&Co.