Fashion outlets - A window display concept
Utilizing the Peerless standard SU.50 slotted aluminium upright post, this concept allows retailers to modify window or freestanding displays in store. Most fashion window displays are commonly used to display posters or seasonal mannequins flaunting the latest trends, which often works well in larger stores but when space is tight retailers are keen to ensure all available space is used. The posts are fixed from floor to ceiling and offer a 4-way versatile slotted hanging system. The backlit lightbox (bought separately) is housed in the rear of a wooden shelving. The graphics change with ease in seconds, thus promoting interaction from both inside and outside the store.
To accompany this concept I decided to place it into a store setting to see how it may work / look to consumers, please renders below. This project is still a work in progress as the final details of hanging brackets, materials and fixings have yet to be determined, but hopefully the renders give a good idea of how this design would work in store.
