Original Cover. Client likes green, but not this green. Wanted a more modern look.
My cover. Clean and simple, ready for large screen or laptop computer presentations.
Original: Simple and clear, but the greens clash and the resolution is too low. We don't know who PeerStreet is by looking at this page.
Larger logo and photos of both staff and website tie their client to the presentation and Cognito-Tech. Headline size logo illustrates how much the client matters to my client.
Original. Same as PeerStreet.
With such mouth-watering graphics from this popular mobile game developer, who could resist splaying them across the page? Larger logo again signifies client importance and creates an asymmetrical balance for the page.
Original: To be fair, these images are the only ones available at the time for Mindspark.
Since appealing graphics (and a sharp logo) were not available, I removed the graphics entirely and recreated the logo in Illustrator. Making it bigger creates some balance while the wide white space on top breaks the image-after-image mantra I had been speaking through the rest of the project.
I also added the call outs as overlays on the agency logos. These are animated to fade into view when prompted by presenter, creating expectation about how Mindspark relates to these well-known media outlets.
Original.
WageSpot recently upgraded their website, providing an excellent opportunity to add some corporate-style swagger to the page and highlight the firms nicely-integrated app.
Original.
Such a nice header graphic. Shame not to use it.
Slight variation for the call outs, same clean, organized interface.
Original.
Reusing shape boxes in new ways throughout the presentation adds variety while holding to the design's basic style. The produce and user images are well framed by the hexagon.
Original: Closing plate is a bit noisy but dynamic. Cognito-Tech wanted the emotion, but not the fuss.
A tight grid helps keep the type in line but not boring and the vibrant splash of color overset by a "white box" logo is both corporate and emotive at the same time.
