MIGUEL VIEIRAWINTER 2013 CAMPAIGN
"The Fall.Winter 2012.13 international campaign for man, from the designer Miguel Vieira, has his greatest inspiration on the sounds of fado. It's in the magic of rediscovering our roots that the designer finds the theme for the renewal of this new season.
Fado is present in every detail: The tuning pegs of the Portuguese guitar transformed into metal applications which adorn the sneakers, reinventing today the imaginary of a traditional language. The guitar fan is projected on an all white coordinated, providing the pattern of our origins.
The campaign is led by the model Rodrigo Santos (Elite Lisbon) and photographed by Joel Bessa. The styling was in charge of the Miguel Vieira studio team, Helena Almeida was the responsible for makeup and hairstyling by Pedro Ferreira."
