Aliel is a jewelry store in Dubai and was looking to set up 4 flagship stores in major cities around the world. They also took this opportunity to redesign the interiors of their stores to reflect their core values of exceptional craftsmanship and an aesthetic that takes inspiration from nature - form, texture and colour. A number of store elements were developed that helped establish the visual language and details for the final design of the store interior.
'Leaf' display elements of varying sizes for rings, earrings and necklaces.
Wall treatment inspired by sand dunes.
