MinimalISMAround 100 brand designers explore the cultural message, aesthetic trend, commercial values, design methodology and brand design potential of Minimalism.
Across all the elements that are included within Brand Design, we want to present to our readers: how minimalism is invading the whole VI world of Brand Design, what is the philosophy behind Minimalism that fascinates the global commercial world, how the philosophy changes the consuming behaviour which results in the emerging of various trend-leading BI and MI designs.
