To accompany an organizational overhaul, The National Association for Surface FInishing requested JMS Consultations build a new microsite for recruiting and disseminating information about policy changes to current members.

The response to the new website was overwhelmingly positive; and what originally started as a microsite grew into the template for NASF's main web presence. In addition to bringing information to members, the website is now also used to deliver important information about the surface finishing industry to the press and public.