Situation
After releasing a free online education investment planning tool offering guidance on paying for college based on consumers budget and financial goals, a leading provider of student loans and college savings plans was seeking ways to enhance and optimize the user experience and functionality in a new and improved version of the application. Additionally, they also wanted to offer a new application to help parents save for their children’s future educational goals.
After releasing a free online education investment planning tool offering guidance on paying for college based on consumers budget and financial goals, a leading provider of student loans and college savings plans was seeking ways to enhance and optimize the user experience and functionality in a new and improved version of the application. Additionally, they also wanted to offer a new application to help parents save for their children’s future educational goals.
Strategic goals
Create a new Saving for Education Module to allow parents to understand how best to save for educational goals.
Create a new Saving for Education Module to allow parents to understand how best to save for educational goals.
Solution
Saving for Education Module
Saving for Education Module
• Users can compare current savings to the future cost of education
• Users can compare their savings plan to other families
• Users can increase savings to reduce future borrowing
Savings Module Process Flow
Savings Module Screen Flow
Design and Testing of Concepts | Outlining of UI Requirements
Screenshots of Tested Prototype
