Vincent Choy's profile

Women's Aid Organization

The Women’s Aid Organization has been around for 33 years and what better time to create an identity for them as well as a campaign that helps spread their cause for giving women in need aid and shelter if they require it.

SMP: Celebrating Life’s Turnarounds
My idea was to project the idea of life turnarounds to victims and creating awareness to those who are going through domestic violence as well as those who don’t. This is supported by testimonials from the victims themselves. Additionally information about domestic violence is also provided as well as first hand experiences from victims in the form of a brochure.

The logo represents a new chapter for each woman saved, the turning of the page towards a better future.
Women's Aid Organization
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Women's Aid Organization

Corporate Identity, Print Designs and Branding for the 33rd Anniversary for the Women's Aid Organization

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Creative Fields