Child Steps International is a nonprofit organization that works with communities in África. After four years working in child welfare and education in Liberia, they realized that their role as an organization had expanded. They were no longer a small, community-based nonprofit. Now they were working with government and international partners to bring about systems change on a national level. They needed a new brand identity system that told partners and stakeholders who they were and what they were capable of. More than a logo, they needed a holistic, strategic shift in the way they communicated.
