I have designed a typeface inspired by Director Alfred Hitchcock. Experimenting with anamorphic typography I have illustrated the abstract, tension and distorted nature of his psychological thrillers. Using the word mark created with a projector and wooden boards I then created this into a typeface that appears warped and deformed.
I started off by writing Hitchcock's name by hand in a style similar to his own signature
Anamorphic typography - initially created using a projector and wooden boards
Promotional poster for new typeface
