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  • Florida PSA
    USFSP Assignment 
    Digital Media I 
    Matthew Normand
  • This PSA, created for Tampa Bay Shines, promotes Florida as a fun, divers, and innovative local with much offer someone looking to relocate. The video maintains a playful side through the incorporation of bright colored construction paper within the animation, as well as silly icons to appeal to all individuals of a household or family. My style tends to take on the role of a DIY designer; therefore working with stop motion animation came more naturally to me than animating the icons.