Rebrand for a Brighton-based independent music label 3Dot Records. Combining a bold and confident logotype with an exciting range of brand extensions we created a visual identity that echos the company ethos of showcasing young and exciting talent. The iconic brand extension is designed to symbolise ‘pushing forwards’ and reflects the driving force behind the artists working with 3Dot Records. We designed not only the branding but have produced promotional material and stationery that reflects the company’s new direction.
Client: 3Dot Records
Discipline: Branding, repositioning and promotional materials