Aquafina Pure Fashion
2012
2012
PepsiCo has launched the fourth annual Aquafina Pure Fashion design competition themed “Taste Pure – Pure Fashion.” It is open to “young” people and the entries must embody the purity theme of the competition in terms of colors, materials, and designs.
The site basically is made for contestants to showcase their sketches and design as well as collecting votes from audiences and supporters.
Homepage displays the latest winner's collection for 2011 with Pure Fashion Contest key visual on left corner.
Collection's page with 4 main categories which named Sketches, Real costume, Latest vote, Winner list
Games page with typical dressing game.
Press Corner page with simple boxy layout style.
