Joel Schwab's profile

Canada Pulse Campaign

Daybook: Canada Pulse - Ad Campaign
These ads were sadly never used as the company folded before it launched. The goal of the ad was to merge the ideas of communication technology with the hands in the dirt feel of farming. I am still very happy with how the concept played out even though I had to keep it overall rather conservative. It was a great project as I had lots of fun playing around with the dirt to make these images.
Canada Pulse Campaign
Published:

Canada Pulse Campaign

Print ads of Wifi and cellular reception icons made of dirt and beans.

Published: