I had the pleasure of developinga brand for a talented Bay Area photographer, Nina Collosi. The overall goal was to capture heressence as a photographer, her love of nature and her point of view. We knew wewanted to start from her initials {NC} and work with those letters to develop asymbol that captured her photography. C naturally became part of the lens of a camera and with the N, I wanted tosoften it up and show her growth as a professional and her love for nature.After several iterations I landed on a perfect logo that my client loved. Wequickly developed the brand-extension and brand personality. More work fromNina to come.