Renowned for their encyclopaedic knowledge of music of all genres and eras, The Playlist Company designs sonic experiences for some of Canada’s top hospitality brands. The identity has a deliberate musicality that mimics the journeys of their powerful, highly curated playlists. The logo itself has stanzas of movement, while blocks of colours inspired by jazz and soul album covers from the
40s and 50s are given subtle shifts in tonalities and hues to evoke music’s power to transform space and emotion. The digital experience builds an emotional narrative, reflective of the playlist co.'s auditory journey.
