Project manager for Scotts Square hoarding project with Credence Partnership Pte. Ltd.
A bold design was needed for this high-end residential and retail complex to announce its presence on Orchard Road, Singapore's upscale shopping district.
As project manager I served as art director for the photography, selecting products to represent male and female residents, and styling the arrangements. I handled all client communication. I finalized the design, specified colors, and managed files.