Each year at Leadership Idaho Agriculture's Annual Gala and Auction, a grand prize vacation has been rewarded to one lucky winner and a guest. I had the privilege of designing the promotional material for these trips in 2011 and 2012. In 2011, the Grand Prize was an all-inclusive trip to Ireland. In 2012, the Grand Prize was a trip to the big island in Hawaii.
Relying on gorgeous imagery and a recognizable layout, these flyers and tickets were extremely successful as far as interest level and ticket sales.