Nike – Vancouver 2010 Olympics
Animations displayed on Nike storefronts
Animations displayed on Nike storefronts
Bringing Olympic moments onto the streets and storefronts, Nike wanted to connect sponsored Canadian athletes to their fans. While working at Quizative, I animated short clips of athletes that were displayed on storefronts from Vancouver to Toronto streaming inspirational Nike-branded content and fan messages. Storefront displays were a way to showcase the 2010 winter Olympics as seen through the lens of the athletes and fans and share the competitive spirit and celebrate each medal won.