Aaron Scott's profile

Romney Campaign Branding

Romney Campaign: Branding a Candidate

It’s not everyday that your Governor decides to run for President and needs design services. Designing something true to the candidate, contemporary, and yet still rooted in the vernacular of our national graphic identity was one of the hardest design challenges I’ve experienced. I'm proud to say that the work was recognized by several publications, including the international design awards, Graphis. 
Romney Campaign Branding
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Romney Campaign Branding

Logos are imbued with the meaning that their audience brings to them: the bigger the audience, the more powerful the meaning, and the more critic Read More

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