The idea of kymtrcs is to screen the most relevant startup news to extract the key metrics and categorize them into Finance, Marketing/Sales and Growth.
We were integrated in the core team with the founder.
That means we were attending most of the concept process and helped to make the final product.
There is a lot of functionality in every metric and it should work on different pages, in different formats. You can even link to a single metric from an external source. So we had to put all these features into a compact design.
Homepage with infinite scroll.
To maximize the input, the metrics can be added by the crowd.
Then we add the magic:
One metric is great.
But often correlations between two or more metrics tell the real story!
Spotify had a conversion rate of 25% from free to premium customers in 2014
kymtrcs is not only collecting data, it´s generating unique information, visualized in a beautiful way.
startup profile
Follower of a startup
User profile and login screen
