Complete re-design of Beltology identity across all digital platforms,
including shooting photo assets for web and social channels.
including shooting photo assets for web and social channels.
I worked closely with the Beltology team on an all out re-design of the brand. The concept was realized internally and I worked on every aspect of the creative execution. I presented a color palette, a variety of typefaces, and layout explorations to the team. The website and social media also required a photo shoot, which I art directed and was shot with the help of James Reddington.