125 Razones Para Creer en Un Mundo Mejor
Coca-Cola
Illustration
I had the honor to participate in Coca-Cola's "125 Reasons to Believe in a Better World" book for its 125th year anniversary. I created an Illustration based on reason #54 of the book which stated: In the last years, 75% of the donations made with humanitarian purposes have been received from individuals". My illustration was later chosen to be displayed in one of the Limited Edition bottles from Coca-Cola.
Artists who colaborated : Jaime Hayon, Jeremyville, Rocco Toscani, Milo Lockett, James Victore, Pep Carrió, Alderete, Robert Bradfort, Leo García, Nate Williams, Gastón Caba, Totto Cullen... amongst others.
Agency: FURIA Argentina
Creative Director: Guillermo Tragant
Creative Director: Guillermo Tragant
Production: Martin Salas
Account Director: Luis Brusco
Editorial Design: Marcelo Cardozo
Account Director: Luis Brusco
Editorial Design: Marcelo Cardozo
