Nourhan Hegazy's profile

Innovation Strategy | cARTe Blanche

cARTe Blanche Business Model Innovation

cARTe Blanche is a start-up that operates within the Arts & Culture Sector which aims to engage and empower Torontonians in the selection and curation of Public Art through: a) the regeneration & accessibility of public art, b) public engagement in selection of public art and c) the replicability of a model for other cities. The focus of the business challenge was to build an innovation startegy that ensures shared value co-creation between stakeholders and leads to financial sustainability. The following strategic report aimed to generate value for our client organization, cARTe Blanche, through the provision of a practical guide for strategy formulation and implementation. The resulting recommendations are based on a comprehensive needs assessment of the organization to ensure the project is defensible, fundable and that its impacts are measurable. 
 
The following project was part of a Business Model Innovation Class at OCAD’s Strategic Foresight and Innovation program in partnership with cARTe Blanche. Team: Nourhan Hegazy, Jennifer McDougal, Angith Mohanarajan.
Innovation Strategy | cARTe Blanche
Published:

Innovation Strategy | cARTe Blanche

cARTe Blanche aims to engage and empower Torontonians in the selection and curation of Public Art throughout the city. The focus was on building Read More

Published:

Creative Fields