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3 - Creating a visual identity

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  • As Design Director at 3 (Hi3G), I am responsible for the overall design strategy, copy and visuals offline and online, general marketing and digital strategies. As head of the creative team it is my job to ensure the brand is both respected and at the same time acts as a trendsetter within the industry. I work closely with both external and internal parties in order to ensure that 3 (Hi3G) communicates directly to all its customers and target audience; and communicates on all platforms: from shops to social media.
  • Logo
  • Helvetica Neue Font
  • Icons
  • Splashes
  • Subscription plans
  • Mit3 app
  • Data subscription app
  • Social media games
  • Newsletters
  • Social media
  • Print ads
  • Brochures
  • Calendar for in-house use
  • TVC