The Strong Neighborhoods Plan is Mayor Barrett’s initiative to address City tax foreclosures. To fund the plan, Mayor Barrett and the Common Council allocated $23.8 million in City resources in the 2014 and 2015 Adopted Budgets. The Mayor and Common Council remain committed to fighting the effects of foreclosure throughout Milwaukee, and the Plan provides new resources for those efforts.
I developed the branding from concept to completion and work with various City departments, outside partners, stakeholders and vendors to ensure the identity guidelines that I created are met and carried across various media.
The following pieces are just a sampling of print, web, video and outdoor signage that I've developed. I also shoot photos, manage webpages, create PPT templates, letterhead templates, quarterly newsletters, manage social media channels, printed collateral, posters, infographics, fliers, sales sheets, brochures, displays, resource fair giveaways, housing resource guide, direct mail pieces and more. View website at: www.milwaukee.gov/strong
I've also developed, write all copy and design graphics for a monthly Real Estate e-newsletter that coordinates with the plan. View e-newsletter at: www.milwaukee.gov/CityRealEstateE-Newsletter
2014 Year in Review infographic developed for reports and e-newsletter; Beneifts of buying City-owned home infographic developed for e-newsletter, website, posters and fliers.
Concept and design new signage for vacant City-owned lots that are beautified with tree and bush plantings through Department of Public Works and Strong Neighorhoods Plan. Manage project with various departments and work with external vendor to ensure accuracy and meet technical specs.
Create stencil design and procure stencil with outside vendor. Engage with various City departments to bring branded garden bed concept to fruition.
Shoot and edit video from concept to completion to promote City's home deconstruction process and jobs program.
Research properties, write copy and coordinate with various staff to showcase properties on large display boards. Manage printing with outside vendors from concept to completion.
Create collateral, signage, display boards, banners, table runner, sales sheets and infographics from concept to completion for Housing Resource Fairs and displays, working closely with vendors and event staff.
Sales fliers highlighting City-owned properties for sale. TOP: Historic properties featured
BOTTOM: QR coded flier displayed for paperless Rock the Green Earth Day event; Bronzeville area featured homes
Design buckslip inserts for placement in City Treasurer's Office tax bill mailings and Water Works bill mailings. Manage project between City departments and coordinate workflow with external print and mailing vendors.
