Emarat FM
This campaign is to create awareness by building a stronger emotional connection with the Emirati audience to make Emarat FM their first choice in music on the go. Differentiating Emarat FM, elevating it over other Arabic radio stations. Reaching to the souls of music lovers and building unbreakable connection with those who can’t get enough.
Simple approach that delivers the message easily. Visualy oriented adding style and personality to the brand that is driven from the Emirati culture. It plays on the audience state of mind when blending with the tunes.
Awareness campaign
Tactical campaign
Confirming of the origin and content of Emarat FM, the concept here is to highlight the top Emirati stars of the month in a simplified manner and striking for attention.
