Honest wines Matković 2015



"It's not just a business. Our days are made of hundreds of beautiful and difficult moments that make us proud of the wines we created for all the honest, human moments you will experience drinking them. Without big words, colorful labels and shiny ads, to us, this is life - true devotion to making great wines. Maybe that is the reason Matković wines have this strange power. They inspire some small, unspoken truths, that are, just like the wines, hard to share."



After a great creative and commercial succes of our Honest wines project we are happy to continue this wonderful story with a set of new wrapping papers and little truths that await to be discovered for a 2015 edition of Honest wines. Hope there will be many more to come. Cheers!

Wrapping paper conceals the bottles... 
Once unwrapped bottles reveal small, unspoken truths on the labels.
"My heart was pounding hard and my breath was getting shorter. Is it cuvee or her lips really taste like cherry?"
"I left you the key on the cupboard and for one last time glanced at the apartment that used to be ours. The bottle of pinot noir in my hand was empty. Just like me."
"You pretended you were asleep when I got home. I poured myself a glass of frankovka and listened to you breathe. I wish we could speak like we used to."
"Thank God I opened another bottle of cabernet franc and took a sip. I don't think I would ever find the courage to tell him that I love him."
"I'll let her enjoy a dessert with a glass of rosé. There's no point of ruining a perfect Sunday reminding her that her swimming suit is a bit too tight."


LIMITED PRIDE EDITION // Copy on the bottle: "Thank God I opened another bottle of cabernet franc and took a sip. I don't think I would ever find the courage to tell him that I love him." // Copy on the wrapping paper inside: It is never easy to show your true feelings, but it is even harder to hide them. No labels, love is love. Love has no labels. // More about this limited edition here.

Honest wines Matković 2015
Published:

Project Made For

Honest wines Matković 2015

iskrenavinamatkovic.com // After a great creative and commercial success of our Honest wines project we are happy to continue this wonderful stor Read More

Published:

Creative Fields