There’s no “set and forget” in the electrical distribution industry. You snooze – and you lose for sure. That’s why the theme "Go Beyond" was the perfect theme for the NAED Regional Conferences. Their members are always looking for innovative solutions to help improve their training programs, build their network, understand how to evolve with the volatile markets and move into a new ear of fast-paced technological revolution.

As a recognized voice in the electrical distribution industry, this theme emphasizes that NAED is dedicated to going beyond their member’s expectations, deliver high-quality industry tools today – and tomorrow. NAED doesn't help follow the trends. They help their lead the industry.
 
The communication of this theme included several avenues that helped to drive home a consistent style through the graphics and messaging.