LifeMap Campaign
environmental graphics and website
environmental graphics and website
LifeMap is the name for Valencia’s developmental advising model which seeks to improve student retension and success rates. Among higher education institutions, the LifeMap model is nationally recognized, but for the average student, it can be a vague concept. In order to make this idea relevant to students, we couldn’t talk about it as a product or process. It had to be personal and authentic.
In total, 86 messages were installed across four campuses. Perforated vinyl was used on glass surfaces, to maintain transparency when viewed from the interior. Removeable, heat-set, material was used on paintable surfaces.
