Ranen Carmel's profile

Clal Health - Paper-Art stop motion campaign

Agency: Drori Shlomi BBDO
Chief Creative Director: Ranen Carmel
Creative Director: Tani Zipper
Art Director: Itamar Paradny
Director: Uri Shizer
Paper Artist: Paul Jackson
Art Director: Samuel Ben Shalom
Photographer - Video: Ofir Kedmi
Photographer - stills: Pini Siluk
Musician: Tomer Biran
Agency Producer: Avi Yerushlmi
Production Company: Paradiso
Editor: Yair Tamir

Finalist at the Global Awards 2011, Art Direction category.
Behind the scenes
In this exciting project, we almost did not use any post-production tricks. First, we shot the still images with the actors at the studio. Then, the art-team took control. Together with paper artist (and magician!) Paul Jackson, they designed and produced a set of real-life paper installations  (including the titles sequence...)
Clal Health - Paper-Art stop motion campaign
Published:

Clal Health - Paper-Art stop motion campaign

A stop-motion commercial with a special paper-art technique.

Published: