Refreshed Identity
Here is my own refreshed identity. The new design shifts the focus from digital to print, from the choice of off white paper stock, to over printed pattern work. Whilst I enjoy working in both print and digital spaces, the previous design failed to communicate my knowledge and experience of print as clearly as it should. This set displays my personal taste in colour, pattern making and print techniques in order to give clients and prospective employers a clearer idea of my work and use of materials.
