The Times newspaper approached Saatchi & Saatchi BrandsRock with a simple brief: create a print advertisement for a relevant event or date using one of the agency's existing brands. Our solution? To pair up Harley-Davidson, the most tattooed brand in the world, with Mother's Day.
Copywriting: Brett Allen-White
Art direction: Caroline Michie
Creative direction: Jonathan Beggs
Art direction: Caroline Michie
Creative direction: Jonathan Beggs
