Brief
We were asked to launch 22seven, an app that's linked to all your bank accounts, and tracks all your spending. The app is smart enough to categorise each expense, so you can clearly see where every cent went each month.
Insight
We're all in some kind of relationship with money. One thing is certain, though. We all want to be in a good relationship with money.
Idea
Idea
We gave Money a personality (a sweet one, too) and imagined what it would be like if Money made the first move in an attempt to make things right between the two of you.
Radio
"Lipstick"
"Status Update"
"Mixtape"
Television
"Eye to Eye"
"Grown Apart"
"Regrets"