Vista Vision
interior signage and directionals
interior signage and directionals
Branding and interior signage Our main task was to create some sort of interior signage and directionals so that patients and staff of Vista Vision could find their way thru the new clinic.
When you take a project like this, the initial reaction is "how hard could this be?". Well, we found out that there's a lot of usability behind the size, the design and the placement of these signs and it's not just about matching the brand identity with some well recognized icons or illustrations.
We had a total of more than 25 symbols to take care of and below you will find some examples.
Agency: Mots Agency
Creative director: Octavian Mot
Art director: Mihai Marcu
Assistant designer: Sorin Trif
When you take a project like this, the initial reaction is "how hard could this be?". Well, we found out that there's a lot of usability behind the size, the design and the placement of these signs and it's not just about matching the brand identity with some well recognized icons or illustrations.
We had a total of more than 25 symbols to take care of and below you will find some examples.
Agency: Mots Agency
Creative director: Octavian Mot
Art director: Mihai Marcu
Assistant designer: Sorin Trif
