Kue Kembang Goyang is a traditional snack from Betawi. It is consumed especially in festivals, feasts, and other special occations. So, for the concept of this Betawi packaging, i made the pacakging looks like a Betawi House with the illustration of Ondel-Ondel Festival.
As we know that Ondel Ondel Festival is one of the most popular Betawi Festival, i want to make this packaging to be a Betawi Festive Packaging for children.
For the Characters Design, i made 6 characters but i only put 4 of them which are Babeh, Upik, Gembul, and Adik. These characters will make the packaging more alive, full of happiness, and cheerful.
