This product fits in to a local market concerning Park Hall Academy and there is notanything similar to Academy Radio in Solihull as my research has shown. AcademyRadio is a community ran radio station soon to have a full re-launch includinglive streaming and a professional radio studio in Park Hall Academy. The aim ofthe website is accessibility, this can cover the reach of the product itself(Academy Radio) and how people will view and use the product (website).