Bana Barona is an effort to awaken and instill worth in every person, especially our children. If our lives matter, then the lives on every child an every human being also matter. The word BARONA is Setswana means "Ours". It is a word that unifies us all as equals. We are an inter-cultural change agent aimed at empowering people through the merging of art and medicine.
"Our Children Matter."
Behind the Logo:
The Baobab Tree is a symbol of the strength of Africa. The tree is one of the largest in Southern Africa and is 4000 years old. There are any myths and legends about the Baobab Tree and it is revered for its healing properties. The leaves of the Baobab Tree represent an outstretched hand ready and willing to embrace. The bark represents stability and trustworthiness. The Baobab tree is used medicinally by people of the area for a number of physical illnesses including chest complaints, fever and malaria.
The Baobab Tree is a symbol of the strength of Africa. The tree is one of the largest in Southern Africa and is 4000 years old. There are any myths and legends about the Baobab Tree and it is revered for its healing properties. The leaves of the Baobab Tree represent an outstretched hand ready and willing to embrace. The bark represents stability and trustworthiness. The Baobab tree is used medicinally by people of the area for a number of physical illnesses including chest complaints, fever and malaria.
What I did
Brand Development
Strategy
Research
Brand Development
Strategy
Research
(Personal freelance project)
