After designing 2014 calendar for Al Abeer Medical Group using stock images, I felt its important to connect with people who come to Al Abeer for quality health care. Keeping that in mind, in early November, we designed posters and displayed in all the various clinics of the Group across the Kingdom, asking kids, aged between 8 and 15 years, to submit artwork that reflect 'positivity'. In a few days, we received more than a hundred pieces of art. We selected the top 24 to be featured on this year's desktop calendar - 12 for the Gregorian and the other 12 for the Hijri calendar.
 

Client: Al Abeer Medical Group, Saudi Arabia

Agency: Quartz, Saudi Arabia
Creative Director: Javid Ahamed
Graphic Designer: Rashid 
Copywriter: Sara Harb