Chipsy: New Packaging Design Egypt Market
Chipsy Egypt would like to now position their potato chips brand in the snack category that goes with food and meals. Therefore, We were approached to present to them new packaging design concepts for two limited flavours.
The aim behind this project is to build this habit in the consumers' mind by playing on the fact that "your meal will taste better with Chipsy", and promote that Chipsy will add fun and great taste to your different meal options; either complementing your sandwich or as an appetizer.
