The goal of UW Meets EC is to introduce and connect students to all the fun stuff downtown Eau Claire has to offer. Although UW Meets EC is put on by the University, we were able to create a look that was different than existing campus branding. With this in mind, we established the branding to be friendly and colorful, and speak to the vibrant culture of downtown Eau Claire.
Branded components included a map of all the spots to check out, a promotional poster, a flyer, and an exclusive t-shirt design that was live printed by our brother company, Ambient Inks.
