Logo designed inpsired by my hand drawn study of Bodoni.
Letterhead design won Graphic Design usa award for best in Letterhead category.
Having gotten my feet wet with my Tagline motion graphic, I decided to take my letterhead logo and put it into motion. Exploring various means of animation for this 10 second piece, I decided rotoscoping would best articulate how I originally drew this concept by hand.
For me, drawing is the beginning of my thought process. Having worked through the animation from brain to paper to motion, this project has broadened my understanding of what it takes to put an animation together.
Working closely with animators creating ads and short films is a great opportunity to use my understanding of editing skills. Software: Adobe After Effects
