PROJECT
Initiative ideas for Softies Wet Wipes Print Ad.
Initiative ideas for Softies Wet Wipes Print Ad.
BACKGROUND
Handshakes may be the most traditional way to say hello, but they are also one of the easiest ways to pass germs & bacteria.
CONCEPT
"Shake the Germs Off Your Hands".
"Shake the Germs Off Your Hands".
PRINT AD
Creative Director: Ronny Pratama
Art Director: Evelyn Wongsosaputro
Copy Writer: Evelyn Wongsosaputro
Graphic Designer: Evelyn Wongsosaputro
Agency: Y&R/ The Campaign Palace
