Brand Identity System for a Hydroponics Store
Whether you’re an amateur or professional gardener, Grow It Yourself Gardens can provide hard to find garden equipment for controlled environment indoor gardening as well as organic growing. Grow It Yourself Gardens is a family-run store in northern California located in the town of Antioch.
Grow It Yourself Gardens was looking to create a brand identity that showcased hydroponics as something accesible to everyone, but it also still needed to look expensive and professional since the equipment can reach a very high price point.
The resulting logo mark is a simple "g" that is growing from bottom to top. The colors are vibrant and fun, but the typography is clean and professional.
