- Fuji Bikes 2012 Altamira Ad
Product ad recalling 2011 Vuelta a España victory
- Internationally run ad for Fuji Bikes' 2012 Altamira, recalling the 2011 Vuelta a España win by Juan Jose Cobo.
Published domestically in Velo magazine.
This ad utilizes new branding elements, as first introduced in earlier 2012 marketing materials. I was responsible for direction, photo treatment, and design.